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<?xml version="1.0"?>
<api>
  <query-continue>
    <allpages gapcontinue="Read,_Katharine" />
  </query-continue>
  <query>
    <pages>
      <page pageid="123" ns="0" title="Read, James">
        <revisions>
          <rev contentformat="text/x-wiki" contentmodel="wikitext" xml:space="preserve">{{Template2
|Dates=1712
|Location=London
|Vocation=Mariner
|Place of Birth=Leith
|Marriage=Jane Blow
|Source=TNA Prob 11/528/344
}}
Identified his wife as being from Leith. Will proven in London.</rev>
        </revisions>
      </page>
      <page pageid="772" ns="0" title="Read, John">
        <revisions>
          <rev contentformat="text/x-wiki" contentmodel="wikitext" xml:space="preserve">{{Template2
|Dates=1740
|Location=Westmorland
|Place of Birth=Carrington
|Marriage=Betteress
|Issue=2 unnamed children
|Source=Kendal Archive Centre, Westmorland Quarter Session Rolls, WQ/SR/124/10
}}
Examined for settlement at Kendal, 27 August 1740.</rev>
        </revisions>
      </page>
    </pages>
  </query>
</api>